For a trial attorney PEOPLE are the big wildcard in any case. You can have the right evidence, the right themes, arguments and venue, but the unpredictability of the client, witnesses, judge and jury are out of your control and you never know what to expect.

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PEOPLE are our business. We can profile them quickly and accurately, and then we know exactly how to influence, motivate and improve behavior in each one. 

 

Our consultants are Identiology Experts, who have a groundbreaking behavioral science to assist with every part of trial preparation.  We specialize in client selection, focus groups, witness preparation, jury selection, voir dire questions, argument preparation and case strategy.   We can do this because we have made human psychology simple and easy to understand and predict.

 

We have 30+ years experience as human behavior experts. Our revolutionary techniques give you an almost unfair advantage as your will know how each person thinks and sees the world, what they value and how they are likely to behave. You will understand what drives their behavior and how to craft arguments they will positively or negatively respond to.  Armed with this knowledge you can maximize your opportunity to win.

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This is a time-tested system for understanding human behavior, that is unlike anything you have seen before. There is nothing else like this in the world. 

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Contact us today to learn more about how we can help you have every advantage in court.